Tampa, FL – The design process for a good wayfinding sign system

[vc_row disable_background_image=””][vc_column width=”2/3″][vc_column_text]Did you ever consider how a good wayfinding sign system can impact your customer satisfaction? Depending on your facility, wayfinding signage is an important factor related to the arrival experience. It can turn into a negative experience if not executed right and may result into a lost customer or upset visitor. Planning & design are important factors when it comes to developing a good wayfinding sign system. Therefore, we have created an easy design process to follow step by step.

Wayfinding Signs System - Signs Insight in Tampa, FL

1. Strategy

The first step in the process is an important one that you cannot skip. The strategy will be the framework for the overall function of the program. A clear and effective strategy will make for a seamless transition to the next phase. The strategy includes your main objectives of the sign system.

 

2. Route & Location

To kick off your wayfinding strategy, start by evaluating the customer journey from the place where customers arrive and the point where they leave your location. Walk the grounds to find out where people will decide about the direction to determine a route and the locations of the wayfinding sign.

 

3. Determine Sign Types

According to your objectives from your strategy and determined route and locations, the next step involves determining the sign types. A well designed wayfinding sign system does not only consist out of post & panel directional signs, but also includes entrance and exit signs, traffic control signs, directories, wall or floor graphics, and much more.

 

4. Branding & Materials

After you have consolidated which sign types you need, it’s almost time to start the actual design of the signs. However before you do that, it’s recommended to start off with a schematic design of your wayfinding sign system. The schematic design establishes the colors, typography, iconography, materials etc. that you are going to use for the sign design.

 

5. Sign Design

When all the above steps are complete, it’s finally time to start the actual designs of the wayfinding signs. At Signs Insight we are specialized in sign design, making sure that an attractive design on paper can actually be built effectively. Any signs that are mounted in the ground or on a wall, includes technical drawings to comply with the local city rules & regulations.

 

Wayfinding Sign System in Tampa, FL

As you can see, developing a professional wayfinding sign system involves a lot of planning. However, as your full service sign company in Tampa, we’ll take care of the most part and we’ll take you along for the necessary input and approvals. If you would like to sit down with our experts to start working on a wayfinding sign system, contact us today! You can call us at (813) 523-3128 or fill in the contact form below.[/vc_column_text][/vc_column][vc_column width=”1/3″ css=”.vc_custom_1596227036092{margin-right: 10% !important;margin-left: 10% !important;}”][vc_column_text]

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3 Wayfinding Signage benefits to consider for your property development – Tampa, FL

[vc_row disable_background_image=””][vc_column width=”2/3″][vc_column_text]Wayfinding Signage isn’t exclusive to commercial properties like shopping centers, medical facilities and business parks. You can also find it in residential communities like country clubs, multi-family housing, apartment complexes and assisted living facilities. If you are in charge of a property development project, effective wayfinding signage needs to be considered as a priority. Assuming you will invest in professional wayfinding signage, it will bring several benefits to the property. As your local sign company in the Tampa Bay area we have summarized the benefits of Directional and Wayfinding Signs in this post.

Wayfinding Signage - Commercial- Signs Insight Tampa Bay Area, FL

Top 3 Benefits of Wayfinding Signage

Wayfinding Signage is often taken for granted by property owners and developers, considered as a last minute task to be quickly signed off a to do list for a property development project. Unfortunately this often results in basic and thoughtless wayfinding signage, while an effective wayfinding package can do so much more. You may be surprised to learn the benefits of implementing a professional wayfinding program.

Wayfinding Signage - Directional - Signs Insight Tampa Bay Area, FL

1. Enhance brand awareness

Well designed signage reflects positively on the brand of your property. If executed well, most likely your visitors won’t even notice it. While badly designed signage will have a negative impact on your brand’s reputation. At Signs Insight we’ll incorporate your company branding, matching the architectural property to design effective wayfinding signage to aid in directions.

 

2. Increase property value

Up to date and professionally designed wayfinding signage sends the message of a well maintained and cared for property. In a residential community this will aid in tenant retention and as a result increase the property value. When it comes to a commercial property, it is a way to stay ahead of your competition. Facilities with new and well designed signage look more inviting, resulting in attracting more customers or visitors.

 

3. Improves visitor experience

The number one objective of wayfinding signage is to aid with directions. Well designed and effective directional signs improve the visitor experience. Especially larger facilities like hospitals and shopping centers can benefit from this, making it a more enjoyable experience is directions are effective.

Wayfinding Signage - Communities - Signs Insight Tampa Bay Area, FL

Wayfinding Signage in the Tampa Bay Area

At Signs Insight we have the experience to manage your next wayfinding signage project. Our team is dedicated to assist with an initial consultation, followed by professional sign design, high quality sign fabrication and sign installation meeting the local sign code of your city. As your local sign company, we are located in Thonotosassa, serving the entire Tampa Bay Area including St Petersburg, Clearwater, Brandon, Sarasota, Lakeland, all the way up to Orlando.

 

Call us today at (813) 523-3128 or email sales@signsinsight.com, for your free consultation with one of our signs experts![/vc_column_text][/vc_column][vc_column width=”1/3″ css=”.vc_custom_1596227036092{margin-right: 10% !important;margin-left: 10% !important;}”][vc_column_text]

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Detailed ADA Guidelines to design ADA Compliant Signage in the Tampa Bay Area, FL

[vc_row disable_background_image=””][vc_column width=”2/3″][vc_column_text]When it comes to designing ADA Compliant Signage there is a common misconception about the design of ADA Signs. Many are concerned that the ADA sign design might turn out to be aesthetically unattractive. However, at Signs Insight our ADA Compliant Signs are designed with not only utility as a key factor but also aesthetic appeal. As your local sign company, located in the Tampa Bay Area, we make sure to meet local ADA Guidelines while design attractive signs to enhance your property.

 

In order to comply with the American with Disabilities Act, which was written into legislation back in the 1990s, we have summarized the requirements related to signage below. Although, these requirements might seem overwhelming it still gives us a lot of flexibility when it comes to design. At Signs Insight we are specialized in designing ADA Compliant Signs, so you don’t have to worry about breaking the law.

ADA Compliant Signage - Signs Insight Tampa Bay Area

Tactile

Starting with the text copy on ADA Signage. The copy must be in tactile, which is the raised lettering on the signage. The tactile must be raised a minimum of 1/32” and must stay within 5/8” and 2” tall in terms of size.

 

Braille

ADA Signs are sometimes referred to as Braille signs, due to the braille that is compulsory on all signage that indicates permanent rooms. All braille must be Grade 2 braille in order to be compliant. The braille should be a direct translation of the sign and must be placed directly under the copy. For multiple lines of text, the braille shall be located below the entire text.

 

Font

The font used for ADA Compliant Signage has a few restrictions but this doesn’t withholds us from designing beautiful signage. To start, the font must be sans serif and in all caps. Furthermore, the font must not be italic, script, bold or decorative in any way to enhance readability by touch.

 

Finishing

ADA Compliant Signage cannot be shiny or reflective and therefore must have a non-glare or matte finishing. In addition to that, textures must be kept to a minimum as to not affect legibility. Since the signs are intended to be read by touch they cannot have any sharp or abrasive edges.

 

Contrast

Last but not least, ADA Compliant Signage must have a contrast ratio of 70 percent between the tactile lettering and the background. This means either dark letters on a light background or the use of light letters on a darker background. There are no limitations when it comes to the actual colors, which leaves us with enough flexibility for the design.

ADA Compliant Signage - Braille Signs - Signs Insight Tampa Bay Area

ADA Compliant Signage by Signs Insight

Passing your inspection related to ADA Compliant Signage involves not only the design of the sign but also the installation method. Stay tuned for our next post about the installation guidelines for ADA Compliant Signs. Meanwhile, would you like to start your next signage project?

Contact your local sign company in the Tampa Bay Area today. Call us at (813) 523-3128 or email sales@signsinsight.com and we’ll get back to you within 24 hours![/vc_column_text][/vc_column][vc_column width=”1/3″ css=”.vc_custom_1596227036092{margin-right: 10% !important;margin-left: 10% !important;}”][vc_column_text]

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